Following the August 2, 2010, You'an · Hangzhou Sijiqing Store opened its doors at No. 187 Hanghai Road in Hangzhou. On August 25, September 17, September 22 and September 30, the company liberated Wenzhou from Wenzhou Stores, Dongguan store in Guangzhou, CITIC store in Shenzhen, Yueqing era stores have opened. In just two months, You'an Company established five direct sales / franchise stores in Hangzhou, Wenzhou, Guangzhou, Shenzhen, Yueqing and other places through direct sales, tongue! The author understands from the relevant responsible population of the company that: Currently, many children's shoes sold in the market are mostly miniature versions of adult shoes, which can not support the growth of the baby at all. Compared with adult shoes, children's shoes have the following distinctive characteristics of consumption: 1, wear short life cycle, reduce the sensitivity of the brand; 2, policy makers, buyers and users separated, family one-stop shopping characteristics obvious; End shopping guide staff has a strong sense of trust, leading to more recognition of the retail channel of the retail brand; 4, children's shoes segment classification of the joint sales were significant, resulting in high demand for footwear sub-category combinations, with shoes and apparel low requirements; , The consumer evaluation of the purchase after the purchase of a direct impact on their subsequent purchase decisions on other categories. Therefore, these consumer characteristics of children's shoes, a direct impact on each brand of children's shoes brand improvement process. The gifted children's shoes are bonnie (founder of the company, master of interactive psychology of children) based on in-depth understanding of Chinese babies and by virtue of the United States gifted security design carefully developed from the shoes in terms of material, design principles, or from the shoes Type, accessories, etc. are concerned for the characteristics of Chinese babies made carefully. Therefore, the sale of not only children's shoes, but also a concept, a caring, a new "shoes revolution"! First of all: Comfort - "barefoot feeling"! Barefoot exercise, not only can exercise children's arch, but also can promote blood circulation, prevent disease effect. "Foot is the root of the human body," like the foot of tall buildings, the foundation of the Great Wall. The body's 206 bones, feet accounted for 52 pieces. Arch can protect the brain, spine and chest, abdominal organs, so to protect the healthy development of baby arch is very important. With a national patent of more than 10 national patents, our shoes are designed for the perfect use of materials science and ergonomics. We ensure that all materials (goat leather upper, pig skin lining, leather suede soles, etc.) Environmentally friendly and seamless seams inside to ensure that the sensitive parts of the feet are very comfortable. We also take into account the child's sweat, excellent security, all materials have breathable breathable function, wearing good security as barefoot as comfortable. Second: safety, health - from the natural cortex of the baby's health shoes for children, only the right choice of shoes, in order to take every step to good growth! So choose a pair of good shoes, is tantamount to helping your baby out of the first step in success, but also to help your baby grow up healthy key. Good health healthy soft shoes emphasize the comfortable full leather material and safe non-toxic natural dyes, and the most consistent with the ergonomic design of the baby to provide the baby's feet the safest and comfortable environment so that toddler also love holding Feet nibbling baby also peace of mind. A variety of series of styles to Mommy can be arbitrary with the favorite costumes, 3 kinds of simple and easy to choose size, caring baby's toddler growth, toddler stage in the towering toddler stage with a baby steadily and softly take life The first phase of the pace of hope. Third: Caring - emotional expression, the appeal of love for the baby to buy a pair of truly safe, healthy and comfortable shoes, to protect the baby better development and growth. Collect the baby's first pair of shoes, record the length of the baby's feet at that time, as a witness to the growth of the baby is undoubtedly the most worthy aftertaste of the baby's adult ceremony and the most precious gift! As parents, we actually do more than simply buy a pair of shoes. Instead, we express a love for our baby, a love opportunity, and a love expression. Good products based on the psychological parents, each product can guarantee your health, comfort, safety, care and other needs, and as a mission, with your baby all the way to grow! Lastly, I hope you will be able to develop more shoes that are suitable for Chinese babies and make Chinese babies healthy and thrive through their own professionalism, so as to provide more intimate care for the growth of Chinese babies! Join Hotline: You'an Taobao Mall: http://youanmy.tmall.com/