Fashion Casual Brand TEENTITY Tian Entai 2010 Latest Store Image
Fashion Casual Brand TEENTITY Tian Entai 2010 Latest Store Image
Fashion Casual Brand TEENTITY Tian Entai 2010 Latest Store Image
TEENTITY has entered the Chinese luxury clothing market.
TEENTITY is one of the most luxurious luxury brands in Italy with European history, culture and fashion trends. It is the clothing brand TEENTITY, the first choice for successful people in Italian high society. It combines the solemnity of business formal dress with casual fashion, creating a simple, stylish, Pride style of clothing.
TEENTITY's costume designs are all original from Italian designers. Their unique style and attention to detail reflect Italian's cheerfulness, enthusiasm, optimism and the pursuit of perfection.
Horse racing is a social and leisure activity for successful people in Europe’s high society. On the race day, on the lawn next to the track, three friends, while talking about the sky, while watching a field of intense competition, winning or losing is no longer important, to enjoy the atmosphere and fun in the course of the competition. However, the people attending this occasion were all very serious in their dress. Men wore hats, suits and ties, and women wore parasols and long skirts, which were extremely incompatible with this leisure activity. Therefore, designing clothing for attending a horse racing social event constitutes the birth of TEENTITY.
Product Style Positioning This product positioning takes the Italian fashion and leisure as the core, integrates the market differentiation needs between business formalwear and casual wear, and creates a simple, stylish and dynamic style impression. Providing products and services with international brand image, the goods are slightly lower than the international big brands, as an entry point into the competition in the domestic garment market.
Product style features: fashion trend, simple aesthetic, classic romance
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